Cristiano Ronaldo is back at it, stirring the media. At a recent press conference before Portugal’s match against Hungary, Ronaldo moved 2 bottles of Coca-Cola on the table in front of him. He then seemed to encourage drinking water rather than soda.
While a minor move, Coca-Cola is, in reality, a major sponsor at this year’s Euros, and Ronaldo’s move caused a bit of concern in their marketing campaign. In response to Ronaldo’s choice, Coca-Cola even put out a short statement concerning their brand.
“Players are offered water, alongside Coca-Cola and Coca-Cola Zero Sugar, on arrival at our press conferences. Everyone has their own tastes and needs.”Coca-Cola
Evidently, Ronaldo’s opinion on the soda brand wasn’t always negative. In 2006, the then 21-year-old appeared in an ad for the company. The striker said that he is now more “mature” and that “footballers must adjust” to achieve the highest level.
However, since then, he built himself a great reputation surrounding his fitness and dieting. His longevity in the sport may be due to both. Now 36, he finds himself still playing at the world’s highest level at the Euros.
He even looks to his son as a sort of fitness and dieting “prodigy.” At last year’s Global Soccer Awards, Ronaldo even criticized his 10-year-old son for drinking the carbonated beverage.
“Sometimes [my son] drinks Coca-Cola and Fanta and eats crisps, and he knows I don’t like it.”Cristiano Ronaldo
Evidently, his dedication to healthy habits paid off. In Tuesday’s opener against Hungary, the Portugal striker scored twice in a resounding 3-0 win in Budapest. He now has the most goals in Euro history with 11, 2 more than France’s Michel Platini.
However, he isn’t done yet. Portugal faces a tough task in Group F with powerhouses Germany and France next on their schedule.